Send Your Mazels. Spark a Mitzvah. Spark Karma.
Because noticing the good in someone
Might be the most powerful thing you ever do.
could ripple through two lives — and beyond?What if you could say “thank you”
and change someone’s brain chemistry at the same time?
What if you could send karma… in a card?
What Is a Mazel?
A Mazel is a micro-miracle.
A tiny donation — $1.80 to a real cause.
A message of appreciation.
And a ripple of serotonin, dopamine, and oxytocin
that boosts the mood of both giver and receiver.
This isn’t just emotional. It’s biological.
This isn’t just gratitude. It’s transformation.
Why It Works
- Mitzvah: The Jewish word for “good deed”
- Karma: The universal law of what goes around, comes around
- Brain Chemistry: The science of emotional reward
- Ripple Effect: The contagious power of one kind act
Choose. Send. Transform.
- Choose a card
- Pick a cause
- Write a quick note
- Send a Mazel — and start a ripple
One act. Two hearts. Endless possibilities.
Don’t just say thank you.
Send your Mazels.
And let the universe handle the rest.
BONUS COPY: “HOOK & CTA TOOLKIT”
Use these across emails, social, and ads:
| Purpose | Copy |
|---|---|
| Hook | “Most people say thank you. Few send Mazels.” |
| CTA | “Send your Mazels. Watch what comes back.” |
| Emotional Close | “The people who make life better deserve to know they did. Send a Mazel.” |
| Scroll-stopper | “You ever get a compliment that changed your whole day? Be that for someone else.” |
| Share line | “You just got Mazel’d — because the good you do deserves more than a like.” |
Further planning notes (not for live page):
Need mockups for cards/certificates? Launch email flows? Influencer pitch decks?
Building the currency of kindness.